Writing A Manifesto For Your Business, With Examples
I love a manifesto. I loved writing my own, my 'Benifesto'. And I love creating them for clients. They're a great place to get down [...]
When Writing For Your Business Should You ‘Write Like You Speak’? Ft Aslan And Sam Ryder
If you write anything for your business you've probably read or been given the advice 'write like you speak'. It's pretty much the simplest way [...]
The Business: Interview with Dave Harland, Freelance Copywriter and LinkedIn comedian
Hello and welcome to The Business, the interview series where I talk to influential business owners I admire and try to find out what success [...]
The Business: Interview with Sophie Cross, Editor and Founder of Freelancer Magazine
Hello and welcome to The Business, the interview series where I talk to influential business owners I admire and try to find out what success [...]
A Story About Imposter Syndrome, And How To Beat It
There are nights when I think my imposter is right. Nights when my eyes are tired and my confidence is low. Nights where the shadows [...]
How to write a home page that captures your customer’s attention
Attention. We're all so short of it, they say. We live in a world of instant gratification on the likes of Instagram or Snapchat, where [...]
Some Days You Shave, Other Days You Drink
Your fingers tap rhythmically on your desk. Taptaptap. Taap taap taap. Taptaptap. A mindless distress call you’re not even aware you’re making. Your office [...]
Staring At The Walls. Or, Zen And The Art of Business Writing
The freezing January rain softly mutters at the window of my home office. A solemn repetitive sermon, it wakes the [...]
Congratulations. You’ve Survived 2020. Now What?
"Hey Ben. It's me. Y'know, you. How goes it? Sorry, that's a silly question. I obviously know exactly how it's [...]